Bellavita positions perfumes as a premium upgrade in its new advertising film: “Deo bachche lagate hai”
Gurgaon, India – November 18, 2024: Bellavita (https://bellavitaluxury.co.in/), India’s leading beauty and personal care brand, launched its latest advertising campaign, aiming to reposition perfumes as a luxurious upgrade to deodorants. Directed by Shakun Batra of Kapoor & Sons, Gehraaiyan fame, the campaign stars the retired WWE wrestler Dalip Singh a.k.a.